A popular, and fast growing 16-year-old pizzeria was expanding to new locations. Along with this positive growth, they discovered a pain-point in their branding.  Each brick-and-mortar location had a slightly different identity. They needed help with brand consistency to ensure customers would know that each location served the same award-winning pizza as their original hot spot.

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Over the past four years, we've partnered with the Brooklyn Bros. team in establishing a cohesive identity including a set of brand guidelines with consistent brand marks, a fresh color palette, typography, illustration assets and supporting visuals for both print and digital media that captures their original vintage Brooklyn personality with a modern edge. Ketchy continues to collaborate with the Brooklyn Bros. marketing team, ensuring the identity flows across all brand touchpoints as they grow.